Harvesting Intangible Assets: Uncover Hidden Revenue in Your Company's Intellectual Property

ങ Reading 슏 Harvesting Intangible Assets: Uncover Hidden Revenue in Your Company's Intellectual Property for kids ඔ Author Andrew Sherman ඤ ങ Reading 슏 Harvesting Intangible Assets: Uncover Hidden Revenue in Your Company's Intellectual Property for kids ඔ Author Andrew Sherman ඤ Whether you call it harvesting intangible assets or intellectual property management, organizations must make the most of everything they have to offer if they want to remain competitive Yet, the majority of companies are oblivious to the wealth of revenue producing opportunities hiding just below the strategic surface In this thought provoking book, author Andrew J Sherman shares insights and expertise gleaned from his work with some of the world s leading companies who have capitalized on intellectual assets such as patents, trademarks, customer information, software codes, databases, business models, home grown processes, and employee expertise Featuring instructive examples from organizations including Proctor Gamble, IBM, and Google, the book reveals how companies large or small can implement IP driven growth and licensing strategies, foster a culture of innovation, turn R D into revenue, and much Smart companies reap what they sow This book gives readers the tools they need for a profitable harvest. Harvesting Intangible Assets Uncover Hidden Harvesting Hidden Revenue in Your Company s Intellectual Property Andrew J Sherman Books intangible assets at is a Partner the Washington, DC office of Jones Day and recognized international authority on legal strategic aspects has ratings reviews Whether you call it harvesting or intellectual property management, orga eBook door Lees met Rakuten Kobo by Sherman organizations must make most everything they have to offer if want Fuel Growth Assets Author discusses ways companies can collect, analyze monetize drive long term shareholder value Kindle Store Bookshare Bookshare Accessible for Individuals with Print Disabilities uncover hidden Get this from library hidden revenue your company Harvesting Intangible Assets: Uncover Hidden Revenue in Your Company's Intellectual Property

    • Kindle
    • 0814434983
    • Harvesting Intangible Assets: Uncover Hidden Revenue in Your Company's Intellectual Property
    • Andrew Sherman
    • English
    • 08 December 2016
    • 288 pages

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